简一亮相国际石材名展美国Coverings

2017-04-11 11:30:00  房天下   收藏  打印  字号:T|T微信分享
[提要]美国时间4月4日至4月7日,在佛罗里达州中部城市奥兰多迎来石材行业久负盛名的Coverings石材展。Coverings是美国的石材、瓷砖和地铺材料专业展会。自1990年创办以来,每年举办一届,目前在奥兰多、亚特兰大、拉斯维加斯、芝加哥四个城市轮流举办,对整个北美乃至中南美市场等均有强辐射效果。

美国时间4月4日至4月7日,在佛罗里达州中部城市奥兰多迎来石材行业久负盛名的Coverings石材展。Coverings是美国的石材、瓷砖和地铺材料专业展会。自1990年创办以来,每年举办一届,目前在奥兰多、亚特兰大、拉斯维加斯、芝加哥四个城市轮流举办,对整个北美乃至中南美市场等均有强辐射效果。

CoveringsShow—the most proent event for natural stone industry was held in Orlando in central Florida from 4th April to the 7th April 2017 local time. It has been the largest showin the ceramic tile and natural stone industry. Since its establishment in 1990, Coverings has been held alternatively by Orlando, Chicago, Atlanta, and Las Vegas each year, imposing a strong influence on markets in North, South and Central America.

作为Coverings展会常客,今年已在国内面世的第九代大理石瓷砖亦将如何亮相美利坚?

As a frequent exhibitor to Coverings, how will GANI present to the American market its 9G marble tiles which had its debut in domestic market this year?

|简一不止奢华,也很时尚GANI exemplifies both the luxury and fashion

众所 ,欧美主流市场审美经过繁复的古典主义已回归现代、简约。简一大理石瓷砖以高档装修效果著称,但绝非单一的奢华风格,师法自然的大理石瓷砖也可以很时尚很现代。

As is known to all, the judgment on aesthetics in Euro and America mainstream markets has shifted from sophisticated classicism to simplism and modernism. GANI MARBLE TILES is highly praised for its high-end decoration effect. Yet this effect is not confined to a sumptuous style only. By reproducing the essence of natural stones, GANI exemplifies the most stylistic and modern design of marble tiles.

据悉,此次Coverigns展会设计由来自设计强国的意大利设计师Stefano Trovato亲自操刀。作为简一首席设计师,经过产品背景、技术性能、企业文化等研读,他提出大理石表达、国际属性、高端定位、高科技(“Marble, Internationality, High-End and High-Tech”)呈现四大核心设计价值理念,并以此应用。

It's reported that Stefano Trovato, GNAI’s Chief Designer from the design power—Italy, carried out the exhibition design himself. As the chief designer, Mr. Stefano initiated 4 core design values after finishing a research on the product information, technological properties and corporate cultures, namely “Marble, Internationality, High-End and High-Tech”. And he did honor his design values in his marble tiles application.

四大核心设计价值理念

4 core design values

简约现代的橱窗表达

Simplistic shop-window facade

Coverings展位外立面设计采用橱窗式表达,国际主流的白灰色系混铺,不同尺寸不同产品的搭配延展大理石瓷砖美学。交错的希腊伯爵白矗立其间,致敬“一带一路”重点工程地标-宁夏国际会展中心。半开放的外立面,吸引了众多宾客眼光,停下脚步一探究竟,又能彰显简一OPEN的公司氛围。

The exterior façade of booths in Coverings show resembles the shop window, mixed with a mainstream color matching of white and grey. The interaction of different products of various sizes extends the aesthetics of marble tiles. The Carrara stands upright between, paying a tribute to “one belt one road”landmark project--- Ningxia International convention Center. A semi-closed exterior facade can attract visitor to get an insight into the booth, and deliver a message that GANI enshrines an open working-style.

“一带一路”新地标-宁夏国际会展中心选用简一大理石瓷砖

“One belt one road”landmark project--- Ningxia International convention Center chose GANI MARBLE TILES

|专业专注,赢得国际尊重Expertise and commitment is the source of our respect from global market

美国国内石材市场善于动手的美国人民热衷DIY家庭装修,家得宝(The Home Depot)、劳氏公司(Lowe’s)等大型建材超市都是他们常去之地。一直专注大理石瓷砖品类的简一经过九年的积累,产品在色彩、纹理、质感、光感、触感、视觉效果六方面表现卓越,满足高档装修需求。

American stones markets register the biggest share in the world stone markets.American people are famous for their ingenuity and craze for DIY. The Home Depot and Lowe’s are their frequently-visited places.GANI focuses on nothing but marble tiles in the past 9 years. The technological advancement has greatly improved the properties of marble tiles in terms of hues, veins,textures, brightness, tactility and visual comfort, achieving a greater adaptability to high-end decoration.

此次展会现场Stefano打造的“简一大理石瓷砖色环”,色彩斑斓绚烂,体现了简一大理石瓷砖发色纯正、色域广阔、色彩浓厚等产品特点,具产品美学。据现场工作人员反馈,“简一大理石瓷砖色环”成为展会明星墙,各地嘉宾争先在此处合影。

During the Show,GANI MARBLE TILES Color Ring designed by Stefano served as a perfect interpretation over the pureness, diversity and denseness of our color perception with its gorgeous and sophisticated colors, adding to the esthetic effect of our products. Form the feedbacks we know that Color Ring became a "bright star"in the show. Many visitors and guest competed to snap photos on the site.

简一国际营销团队与“简一大理石瓷砖色环”

GANI international marketing team and GANI MARBLE TILES Color Ring

此外,众所 国际工程尤其是公共空间对地面要求极高。第九代大理石瓷砖在防滑技术上的新突破,改变了人们对“瓷砖遇水变滑”的认知。简一运用表面显微凹凸防滑技术,在釉面层形成微米级凹坑,使湿水面在受力时会瞬间形成吸盘效应,阻止物体滑动。使得简一产品在国际工程方面有广阔的应用空间。

It's well known that international projects, public space in particular, are very demanding about the floor design.The breakthroughs in nonslip performance of 9G marble tiles has reversed people's preconception that “tiles get more slippery in water-drenched condition".By adopting Concave-convex Anti-slip micro technology, GANI managed to create micro-concave surface over the glazes. Any object on the wet glaze will be kept from sliding off by an instant adhesion force generated from micro-concave surface.This improvement enables GANI products to enjoy a wider application selection in international engineering.

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